Privacy policy

MINNA Fashion Privacy Policy

Last updated: October 29, 2026

This Privacy Policy explains how MINNA Fashion collects, uses, and shares personal information when you browse our online store, make a purchase, request fitting assistance, or communicate with us.

1. Who we are

MINNA Fashion is operated by Minna LLC, which is responsible for the personal information described in this policy.

For privacy questions or requests, contact info@minnafashion.com. Our privacy correspondence address is provided in Section 16.

2. Information we collect

Depending on how you interact with us, we collect:

Contact and order information: Your name, email address, telephone number, billing and shipping addresses, purchased items, order history, and delivery or return details.

Payment information: Information needed to process payments, refunds, and prevent fraud. Payments are handled through payment service providers. The payment information available to us depends on the payment method and provider.

Measurements and fitting information: Body measurements, sizing preferences, customization instructions, event dates, and fitting photographs you choose to provide.

Communications: Messages, attachments, and other information you send through email, WhatsApp, contact forms, or other support channels.

Device and browsing information: IP address, browser and device details, pages viewed, interactions with our store and advertisements, approximate location derived from technical information, and cookie or similar identifiers.

Privacy and marketing preferences: Your consent choices, subscription preferences, and requests concerning your information.

We receive information directly from you, automatically through your interactions with our services, and from providers supporting payments, delivery, analytics, and advertising.

3. How we use your information

We use personal information to:

  • Process purchases, payments, cancellations, returns, and refunds.

  • Produce dresses and fulfill customization requests.

  • Provide sizing guidance and fitting assistance.

  • Arrange shipping, tracking, and customs documentation.

  • Communicate about orders and respond to inquiries.

  • Detect fraud, protect our services, and resolve disputes.

  • Maintain business records and meet legal obligations.

  • Understand store performance and improve our products and services.

  • Deliver and measure advertising, subject to applicable consent and opt-out requirements.

  • Send promotional communications where permitted and consistent with your preferences.

Where applicable data protection law requires a legal basis, we rely on performance of a contract, legal obligations, legitimate interests such as operating and securing our business, or your consent, as appropriate.

Where we rely on consent, you may withdraw it without affecting the lawfulness of processing that occurred before withdrawal.

4. Measurements, fitting photos, and customer images

We use measurements and fitting photographs you send us to provide sizing advice, production, customization, and related support.

Authorized team members and service providers may access this information where necessary to perform those services.

Sending a fitting photograph does not give us permission to publish it. We request separate permission before using customer photographs on social media, our website, or in marketing.

You may contact info@minnafashion.com to withdraw permission for future use of your image. We will explain the steps we can take regarding material already published, including any practical limitations involving third-party reposts or previously distributed material.

Please avoid sending photographs or personal information that are unnecessary for fitting or production.

5. Service providers and other recipients

We share information where necessary with:

  • Our related operating companies and authorized production and support teams.

  • Shopify, which hosts and supports our online store.

  • Payment providers for payments, refunds, and fraud prevention.

  • Shipping carriers, logistics providers, and customs-related service providers.

  • Google services, including Gmail for communications and Google Analytics and Google Ads for analytics and advertising.

  • Meta services, including advertising tools and WhatsApp for communications.

  • Other technology, professional, and operational providers supporting our business.

These services may process information under their own privacy terms as well as their agreements with us.

We may also disclose information to comply with legal requirements, protect rights and safety, investigate suspected wrongdoing, or support a merger, sale, or restructuring of our business.

6. Shopify and Shopify Network Intelligence

Our store uses Shopify, including Shopify Network Intelligence.

Shopify may process information about your interactions with our store together with information from interactions with other merchants and Shopify to improve services, personalize experiences, and support advertising.

Depending on your location, you may have rights to consent, withdraw consent, or opt out of certain processing.

For information about Shopify’s practices and available rights, visit the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

7. Cookies, analytics, and advertising

We and our partners, including Shopify, Google, and Meta, use cookies, pixels, and similar technologies.

These technologies support essential store functions, remember preferences, measure website activity, and deliver or measure personalized advertising.

Where required, we request consent before using non-essential technologies. Available choices may be presented through our cookie banner, cookie-preferences controls, or data-sharing opt-out page, depending on your location.

You can also manage cookies through your browser. Blocking some cookies may affect store functionality.

Our advertising activities may involve disclosures classified as a “sale,” “sharing,” or processing for “targeted advertising” under certain U.S. state laws. These terms can apply even when information is not exchanged for money.

Where available, use our data-sharing opt-out page to exercise relevant choices. You may also contact info@minnafashion.com for assistance.

Applicable opt-out preference signals, including Global Privacy Control, are processed through supported privacy integrations. These signals generally apply to the browser or device used; you may need to set preferences separately on other browsers or devices.

Declining cookies or opting out does not necessarily remove all advertising; advertisements may be less personalized.

8. Email and WhatsApp communications

We use email, including Gmail, and WhatsApp to communicate about inquiries, orders, fitting, production, delivery, and support.

We may send promotional emails where permitted by law and consistent with your preferences. You can opt out using an unsubscribe method provided in the message or by emailing info@minnafashion.com.

Opting out of promotional communications does not prevent necessary order, service, or legal communications.

Communications through WhatsApp and Google services are also subject to those providers’ privacy practices.

9. International processing

Our operations and service providers may involve processing information in multiple countries.

Your information may therefore be accessed, stored, or processed outside your country of residence. Privacy laws in those countries may differ from those where you live.

Where applicable law requires safeguards for international transfers, we use the required transfer mechanisms and protections. Contact us for information about safeguards relevant to your personal information.

10. Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including fulfilling orders, providing support, meeting recordkeeping obligations, preventing fraud, and resolving disputes.

Retention periods depend on the information, its purpose, applicable legal requirements, and whether an ongoing dispute or obligation requires continued retention.

Measurements, fitting photographs, and communications are retained according to their continuing business need and applicable obligations. You may request deletion, subject to lawful exceptions.

11. Your privacy rights

Depending on your location and applicable law, you may have rights to:

  • Access personal information we hold about you.

  • Correct inaccurate information.

  • Request deletion.

  • Obtain a portable copy of certain information.

  • Restrict or object to certain processing.

  • Withdraw consent.

  • Opt out of sale, sharing, or targeted advertising.

  • Appeal a decision concerning a privacy request, where applicable.

Email info@minnafashion.com to submit a request or appeal. We may need to verify your identity and, where relevant, an authorized representative’s authority.

We respond within applicable legal deadlines. Some information may need to be retained or withheld from disclosure where permitted or required by law.

We will not unlawfully discriminate against you for exercising your privacy rights.

You may also have the right to complain to a relevant data protection or privacy authority.

12. Security

We use reasonable technical and organizational measures designed to protect personal information. No online service, transmission method, or storage system can be guaranteed completely secure.

Please do not send payment-card details through email or WhatsApp.

13. Children’s privacy

Our store is not directed to children under 13, and we do not knowingly collect their personal information.

A parent or guardian who believes a child has provided personal information may contact us to request review and deletion, subject to applicable requirements.

14. External websites

Our store may link to external websites or services. Their privacy practices are governed by their own policies. Please review those policies before providing personal information.

15. Changes to this policy

We may update this policy to reflect changes in our practices, services, or legal requirements. We will update the date above and provide additional notice where required.

16. Contact

For privacy questions, requests, or concerns, contact:

MINNA Fashion — Privacy Contact
Cagllavice, Magjistralja Prishtine–Ferizaj KM5
Prishtina 10000
Email: info@minnafashion.com

This is the privacy correspondence address for Minna LLC. Where relevant, please include your order number so we can assist with your request.